Energy Efficiency Economics & Markets

Bush for Greenhouse Program

Client: Carbon Broker

EnergyConsult?researched corporate interest in an investment scheme designed to encourage companies to invest in revegetation activities on previously cleared farmland in Australia. The benefits to those companies from their investment will be the ability to claim carbon offsets through the program. For the project, EnergyConsult developed a questionnaire and conducted in-person and telephone interviews with representatives of large corporations throughout Australia. Research results were used to assist the Carbon Broker in planning the most effective marketing approach for the Bush for Greenhouse program to corporations and to determine whether the Bush for Greenhouse program would be of interest to corporations as a scheme for offsetting their carbon emissions or minimising business risk. The Carbon Broker was a consortium consisting of Ernst and Young, Landcare Australia and Greening Australia, in conjunction with the Australian Greenhouse Offie